Marketing for Entrepreneurs | Online Marketing & SEO tips for online businesses

Are you an entrepreneur who's tired of trying to do everything when it comes to marketing and left wondering what's working? Do you fear stopping a marketing channel because you're not sure if it's the one that's driving your revenue? Would you like someone to help you make it make sense and tell you what to focus on to grow and scale your business?

This podcast is for entrepreneurs who want to use simple, proven marketing strategies to grow their business, without having to rely on social media or paid ads.

Each week, I’ll show you how to market your business and understand the results so you can focus on what's working and let go of the strategies that are just wasting your time and money. Join me and learn how to become a confident marketer.

I'll teach you about SEO (for Google, ChatGPT, AI search tools), content marketing, blogging, and podcasting (to create the right content for your audience), podcast SEO (to grow your show and increase downloads), email marketing (to capture leads and grow your email list), passive income, sales funnels, and your marketing metrics so you can build a business you love that supports your lifestyle.

I don't believe in hustle culture or burnout. I believe in taking action, getting things done, and making decisions based on the results. I'll show you how to do the same thing.

If you want to build a profitable business, this is the podcast for you.

I’m Rachel Lindteigen, an MBA, a 25-year marketing pro, and a former agency exec who’s led online marketing, content, and SEO strategies for Fortune 500 companies. I worked for an NYC-based ad agency and oversaw teams in 3 states. My team was responsible for millions in client revenue. I'll teach you the same strategies we used for our clients.

Now, I teach entrepreneurs how to grow their businesses, using online marketing strategies that are effective, easy to understand, and implement.

This is not a "here's what worked for me once" podcast. It’s a practical, professional guide to marketing that works for real businesses like yours from an actual SEO and Marketing Expert with over 25 years of experience, not just someone who figured it out on their own.

Contributors

Host

Rachel Lindteigen

Rachel Lindeigen is an SEO and Content Marketing expert with over 15 years of experience in the field. She teaches easy-to-understand, actionable SEO and content marketing tips to help small business owners get found by the right people on Google.

Rachel founded Etched Marketing in 2017 following a 13 year corporate career in digital marketing. She holds a BA in broadcasting and an MBA with a focus on Marketing.

Rachel worked for small businesses, franchise organizations, non-profits, and marketing agencies during her career. Today she works with clients 1:1 and teaches SEO and Content Marketing to small business owners, course creators, coaches, and Realtors in the US and abroad.

Rachel's specialty is taking a complex topic like SEO and Content Marketing and breaking it down so it's easy to understand and implement.

https://www.etchedmarketing.com/about